Calculator
Everything updates as you type. Nothing leaves your browser.
Indicative trading calculations, not VAT or accounting advice. Check VAT treatment and figures with a qualified accountant before making pricing decisions.
Example values. These are illustrative numbers, not verified UK platform fee schedules. Replace them with your own figures.
Selling price
Before discount
Applied to the list price
Not registered: the full customer price is your revenue; costs are entered gross, including VAT you cannot recover.
Costs to your business, per order
Enter costs as you pay them, including any VAT you cannot reclaim.
Fees charged to you
Percentages apply to the customer-paid price (after discount).
Marketing, returns & monthly
Your cost per acquisition (CPA)
Average £ lost to returns, per order
Software, storage, subscriptions